$1.2B St. Pete bank creates new leadership position

By Laura Lyon
| 1:15 p.m. November 5, 2024
| 2 Free Articles Remaining!

Tampa Bay-Lakeland

BayFirst National Bank has recently expanded its leadership team to include a new position.

Hope Perez assumes the newly created position of senior vice president, director of business banking which will focus on business deposit growth and the implementation of treasury management products and services.

Hope Perez, SVP, director of business banking at Bayfirst National Bank.

Perez recently served as regional retail market executive leader at Synovus Bank, where she oversaw three new branches. Prior to that, she held the title of vice president at SunTrust Bank, Regions and Bank of America.

“As a true community bank focused on supporting local businesses at every stage of growth, we are excited to expand our impact under Hope’s direction,” says BayFirst CEO Thomas Zernick in the statement. “Her proven ability to develop and drive winning strategies, deliver tailored solutions, and maximize customer relationships will be invaluable, and I am confident that she will play a key role in helping both our clients and our bank achieve important goals.”

BayFirst National Bank was founded in 1999 and has $1.2 billion in assets as of the third quarter of this year. It serves Tampa Bay customers across 12 banking centers and specializes in SBA loans among other business banking services.

author

Laura Lyon

Laura Lyon is the Business Observer's editor for the Tampa Bay region, covering business news in Hillsborough, Pinellas, Pasco and Polk counties. She has a journalism degree from American University in Washington, D.C. Prior to the Business Observer, she worked in many storytelling capacities as a photographer and writer for various publications and brands.