Luxury Sarasota handbag manufacturer captures big wins

BSwanky turns five-years-old this year.

  • By Mark Gordon
  • | 10:33 a.m. November 17, 2022
  • | 0 Free Articles Remaining!
Gretchen Bauer founded BSwanky in 2009. (file photo.)
Gretchen Bauer founded BSwanky in 2009. (file photo.)
  • Manatee-Sarasota
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Gretchen Bauer has a bold goal for her Sarasota-based high-end handbag manufacturer BSwanky: to compete with — and beat — industry heavyweights. 

“We want people to choose us over Gucci, Hermès and Prada,” Bauer says, listing global fashion brands that sell handbags that, in some cases, cost more than a (new) car. “We want to beat every other company out there.”

 

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