Naples brokerage firm Premier Sotheby’s hires new CMO

A marketing guru with more than 30 years of experience and a goal of carrying on the company legacy has stepped into the role as chief marketing officer for Naples-based Premier Sotheby’s International Realty, a prominent brokerage firm.

In her role, Kathy Forrester will focus on the company’s marketing strategy and brand identity. Forrester is the former CMO of Howard Hanna, an independent real estate company in the U.S. sporting $43 billion in sales volume.