Meow! Tampa company's cat NFTs valued at $250M

Cool Cats LLC expands into the world of 'gamified' non-fungible tokens with the launch of Cool Pets.

By Brian Hartz
| 9:00 a.m. February 17, 2022
| 0 Free Articles Remaining!

Courtesy. Cool Cats and Cool Pets NFTs "hatch" from eggs and then their owners can send them on quests to acquire digital currency that they can use to alter the NFTs' appearance.

News

Whether in meme, TikTok or YouTube form, the Internet can’t seem to get enough of cats. Endlessly idiosyncratic and cute, they can both charm and annoy — and occasionally terrorize — their owners, dogs, birds and any other living creature that enters their orbit. So, you knew it was only a matter of time before a feline frenzy overtook the world of blockchain and non-fungible tokens (NFTs).

Here to capitalize on the latest trend in e-commerce is Cool Cats LLC, a Tampa company, founded in 2021, that produced a set of cat NFTs and, earlier this month, followed that up with the release of Cool Pets, a set of “gamified” NFTs that, according to a news release, can evolve into 178 million different forms as owners send their pets on quests in a “gaming ecosystem” called Cooltopia, where they gather a currency called $MILK.