Design, remodeling supplier promotes two to regional VP of sales roles

SARASOTA — Florida Design Works has promoted Kim Kelly and James McKinney to regional vice president of sales.

In the newly expanded roles, Kelly and McKinney will oversee daily sales operations of their territories, focusing on revenue growth, relationship building, product selection and inventory control. They will also work to train, develop and grow the showroom teams to exceed their sales goals in tile, cabinetry and flooring for kitchens, baths and other home projects, according to a press release. 

“These positions are integral to our growth as a company,” says Florida Design Works Vice President of Operations Jeff Bloch in a statement. “Kim and James have shown outstanding leadership skills combined with well-established relationships in the design and trades industries, making them a natural fit for the new positions.”

The first order of business for Kelly and McKinney is hiring at all four of the company's locations. A release says the team is always looking for skilled showroom sales professionals with a focus on customer service and order servicing. Future growth plans have them looking for qualified cabinet designers as well.

Sales for Design Works across its entire footprint, including Sarasota, Tampa, Fort Myers, Naples, Jacksonville and Miami, were very strong in 2020, despite the pandemic, a statement says. The business was deemed “essential” and continued to serve home builders, and its showrooms remained open.

Florida Design Works provides kitchen, bath and home remodeling solutions and products in tile, natural stone, custom cabinetry, countertops, shutters, shades and more. Its team works with builders, designers, contractors and homeowners.