National hotel chain debuts new brand concept in Tampa

North Carolina hotel company, chasing population growth, makes Florida the focus of its new brand and expansion.

By Louis Llovio
| 12:00 p.m. August 12, 2021
| 0 Free Articles Remaining!

COURTESY: Revamped rooms are a big part of Extended Stay America's new Premier Suites brand.

Tampa Bay-Lakeland

When opening a hotel in Florida, particularly when it is a national hotelier unveiling a new brand concept intended to boost the company to bigger heights, it is not too much to ask for a little sunshine, is it?

This is the Sunshine State, after all. The capital of tourism. Why else would you show off a new property if not to capitalize on the idea of fun and sun?