Hospitality giant unveils new property in area

MADEIRA BEACH — Choice Hotels International Inc. whose brands include Rodeway Inn, Econo Lodge and Comfort, has opened a new hotel under its upscale Cambria Hotels flag in Madeira Beach. 

On Dec. 4, the Rockville, Md.-based company held a ribbon-cutting ceremony for the Cambria Hotel St. Petersburg-Madeira Beach Marina property attended by Madeira Beach Mayor John Hendricks, City Manager Robert Daniels and executives from Choice Hotels and Madeira Hotel Investors LLC, the property’s development company. 

“Ideal for staycations or as a warm destination on a road trip this winter, the Cambria Hotel St. Petersburg-Madeira Beach Marina offers approachable indulgences guests desire and convenient proximity to fantastic area beaches, including St. Pete Beach, ranked among Tripadvisor’s ‘Top 25 Beaches’ in the United States,” Choice Hotels Vice President Janis Cannon states in a press release. “The hotel also features design forward elements inspired by the legend of John LeVeque, the first western settler of the area who buried treasure on the beach — befitting of the treasure guests will see hidden throughout the hotel’s artwork. Guests are sure to feel like they have discovered gold when staying at this oasis.”

The 125-room hotel is located at 15015 Madeira Way, near Madeira Beach Marina and John’s Pass Village & Boardwalk. Highlights, the release states, include a rooftop bar and infinity pool, spa-style bathrooms, indoor-outdoor meeting and event spaces, fitness center and electric bikes for guests.