Insurance firm aims to keep up regular communication with customers

Can an insurance firm be less robotic and more empathetic? One company says yes and will use that model to grab more market share.

  • By Grier Ferguson
  • | 6:00 a.m. November 8, 2019
  • | 0 Free Articles Remaining!
Lori Sax. President and CEO Ron “Nate” Natherson Jr. joined Gulfstream Property & Casualty Insurance in May.
Lori Sax. President and CEO Ron “Nate” Natherson Jr. joined Gulfstream Property & Casualty Insurance in May.
  • Insurance
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The conference table in Ron “Nate” Natherson Jr.’s office has two seats reserved for key members of his company’s team: the agent and the customer.

The chairs both have a blue seat marker with the word “Agent” printed on one and the word “Customer” printed on the other.

 

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