Report: First Watch targets 1,400 locations

Leading daytime-only concept plans expansion.


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  • | 6:00 a.m. September 14, 2018
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File. First Watch President and CEO Chris Tomasso.
File. First Watch President and CEO Chris Tomasso.
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First Watch, even after several years of growth in several markets nationwide, has big plans for more expansion.

The east Manatee County-based daytime-only concept, with $288 million in revenue in 2017, plans to open at least 100 more "urban farm" concept restaurants by the end of 2019, according to Chain Store Age magazine. The company has more than 330 restaurants in 29 states, including about 260 First Watch restaurants and 70 eateries under The Egg & I brand.

 

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