Marketing firm adds to clientele with new destination

ST. PETERSBURG — The Ocala/Marion County Visitors and Convention Bureau named St. Paradise Advertising & Marketing its new agency of record. 

The St. Petersburg-based agency, which specializes in tourism and destination marketing, will play a vital role in shaping the brand of Ocala and Marion County, which dubs itself the “Horse Capital of the World." 

According to a press release, the 10-year deal will see Paradise highlight the area’s unique natural wonders and small-town charms.