Finding failure

Executive Summary
Executive. Mike DeLazzer Industry. Technology, retail Key. Failures where money is lost money make for the best business lessons.

It wasn't exactly an epiphany, but Mike DeLazzer got his multimillion-dollar business idea standing in line at a Chicago Blockbuster Video store in the late 1990s.
The line was so long DeLazzer, an admitted Type-A with little patience, started to lose his temper. “Help,” he screamed sarcastically, “I'm trapped in a Blockbuster!”