Corporate Report: May 17

Enviro-Serv Inc. restarts X-Terminate subsidiary
Tampa-based Transfer Technology International Corp. has created a new subsidiary to re-launch its pest control management business model. The new subsidiary is named X-Terminate Pest Management Inc. and will focus on termite control, general pest control and lawn and ornamental services.

Richard Tellone, a senior master termite inspector and former vice president of X-Terminate Inc., will lead X-Termite Pest Management Inc..

Enviro-Serv Inc. recently changed its name from Transfer Technology International Corp.

Kerkering, Barberio founder hired as Sebring Software CFO
Allan Barberio has become chief financial officer of Sarasota-based Sebring Software Inc.

Before joining Sebring Software, Barberio spent most of his career in public accounting, and in 1972 cofounded Kerkering, Barberio & Co. That firm now has 120 employees. He was also the court-appointed trustee of a $60 million trust for four years. Barberio will continue to counsel the firm.

“Allan is a seasoned financial executive with extensive experience in the health care industry; representing large medical practices, dental practices, and diagnostic imaging centers,” Leif Andersen, president and CEO of Sebring Software, says in a press release. “Allan's leadership and financial acumen have been extremely instrumental in previous endeavors, and I am thrilled to have him be part of the team at Sebring, as we take the company into its next phase of growth.”

Sebring is focused on providing software solutions to the dental-practice management industry.

Tampa Bay Entrepreneurship Gala recognizes brewery, Sweetwater farm
The University of South Florida Alumni Society of Entrepreneurs honored Cigar City Brewing and the Sweetwater Organic Farm at its Tampa Bay Entrepreneurship Gala May 10. Cigar City Brewing was recognized as the Entrepreneurship Organization of the Year and Sweetwater Organic Farm was the Social Entrepreneur of the Year.

The Tampa Bay Entrepreneurship Gala is organized by graduates of the USF Center for Entrepreneurship, to benefit the Michael W. Fountain Endowed Scholarship, named after the current director of the USF Center for Entrepreneurship. The endowment scholarship is designed to help grow the dreams of young entrepreneurs through mentorship, financial support, and additional resources needed to help start their business.

NetWeave Social Networking buys UK social media firm
Palmetto social media company NetWeave Social Networking LLC, has acquired U.K.-based Elevate Social, bringing a number of new aviation and health care clients to NetWeave's book of business.

The deal came about in April through discussions between Kevin McNulty, CEO of NetWeave, and Elevate CEO Adam Miller at Lakeland's SUN 'n FUN Fly-In and Expo, where the two were presenters on a social media panel. McNulty says combining the two businesses made sense because NetWeave was also focused on the two industries. Two of its current clients are Sarasota's Cirrus Aviation and Bradenton Urgent Care.

The new business will bring NetWeave's client list to nearly 100, while also adding one more to its staff of 10.

NetWeave Social Networking assists businesses and non-profits in establishing and promoting themselves on social media and managing their online reputations.

American Senior Services hires former ACSIA president as COO
St. Petersburg-based American Senior Services Inc. has hired Mark Goldberg as its chief operating officer.

Goldberg was most recently president of the long-term care insurance company ACSIA Long Term Care Inc., which had eight consecutive years of double-digit growth. He also served in various positions with Prudential, Transamerica and Amex Life.

“Mark is one of the few professionals in the senior sales space that knows what it takes to grow a business year over year in the form of product sales and sales leadership,” ASSI CEO Bobby Gross says in a press release.

Metz Culinary Management expands, opens Sarasota office
Metz Culinary Management, a Pennsylvania-based foodservice firm that serves hospitals, schools and corporations, has opened a Sarasota office in an effort to expand in Florida and the Southeast. 

The firm hired Longboat Key resident Jack Brill to run its Southern Division corporate office. Clients in that division include health care and long-term care facilities, colleges, universities and independent schools, the company says. Metz Culinary Management President and CEO Jeffrey Metz says the firm brings restaurant-style hospitality to its clients. “Florida is a tremendous market for us,” Metz says. “We are making a strong commitment there. We will put a major push on Florida.”

With more than 160 accounts in 14 states, Metz Culinary Management was recently named one of the top 20 management companies in the U.S. by Food Management magazine. Metz adds that the company picked up about 35 accounts in 2012. The firm, based in Dallas, Pa., north of Philadelphia, also operates several franchise restaurants in the Northeast, including a Ruth's Chris Steak House; 13 T.G.I. Friday's locations; and two Krispy Kreme stores. 

Brill has more than 25 years of retail and foodservice industry experience. He's owned and operated two foodservice businesses, according to the release, and he's also worked with global food companies and military programs. “I'm thrilled to join the Metz Culinary Management team,” Brill says in a statement, “and feel that we have services that are uniquely qualified for the South.”