St. Petersburg restaurant holding company makes two acquisitions

WOWorks adds Barberitas Southwestern Grille and Zoup! Eatery to its portfolio of brands.


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  • | 10:29 a.m. May 17, 2022
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St. Petersburg-based WOWorks has acquired the Zoup! Eatery brand. (Courtesy photo)
St. Petersburg-based WOWorks has acquired the Zoup! Eatery brand. (Courtesy photo)
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WOWorks, a St. Petersburg-based restaurant holding whose brands include Saladworks, Frutta Bowls, Garbanzo Mediterranean Fresh and The Simple Greek, has acquired Barberitos Southwestern Grille and Cantina and Zoup! Eatery.

Barberitos Southwestern Grille and Cantina is a Southwestern fast-casual burrito, taco, bowl and salad concept that allows guests to customize their order with their choice of proteins and toppings. Founded in 2000 and based in Athens, Georgia, the brand has 50 franchise-owned restaurants and four company-owned locations located primarily in the Southeast. 

 

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