Liquid assets: Beverage startup reimagines bottled-water consumption

Tampa-based Cirkul has stormed the flavored water market with an eco-friendly offering that capitalizes on key trends, but can it find room to grow in an industry dominated by huge competitors?

  • By Brian Hartz
  • | 11:20 a.m. August 4, 2022
  • | 0 Free Articles Remaining!
Cirkul co-founders Garrett Waggoner and Andy Gay. (Photo by Mark Wemple)
Cirkul co-founders Garrett Waggoner and Andy Gay. (Photo by Mark Wemple)
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Disposable, single-use plastic water bottles have been cluttering up the environment for decades. But what if there existed a way to rid the world of these pollutants — and make water taste better, too?

 

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