Your free article limit has been reached this month.

Homebuilder’s in-house strategy provides edge against competitors

What started as an offshoot of Naples-based Diamond Custom Homes has turned into an entity that’s forged its own identity.

By Beth Luberecki
| 5:00 a.m. June 28, 2023
| 0 Free Articles Remaining!

Diamond Custom Homes Founder and President Michael Diamond launched EDGE, a cabinet business, in 2013.

Strategies

Since kitchens and bathrooms are often the stars of new home builds or renovations, creating an in-house cabinet company can be a smart strategic move for a homebuilder.

That’s why Naples-based Diamond Custom Homes started its cabinet business, dubbed EDGE, in 2013.

Your Business News. Your Way.

Subscribe today. Cancel anytime.

BEST VALUE

Annual Subscription

^$75

What's included:

✓ Unlimited digital access to BusinessObserverFL.com
✓ E-Newspaper app, digital replica of print edition
✓ Mailed print newspaper every Friday (optional)
✓ Newsletter of daily business news

Select

Cancel anytime

Monthly Subscription

^$6⁹⁹

What's included:

✓ Unlimited digital access to BusinessObserverFL.com
✓ E-Newspaper app, digital replica of print edition
✓ Mailed print newspaper every Friday (optional)
✓ Newsletter of daily business news

Select

Cancel anytime

Introductory Offer

^$1

$1 per week for 1 year. Billed as $4 every 4 weeks

What's included:

✓ Unlimited digital access to BusinessObserverFL.com
✓ E-Newspaper app, digital replica of print edition
✓ Mailed print newspaper every Friday (optional)
✓ Newsletter of daily business news

Select

Cancel anytime
Offer valid for new subscribers only.

e-Newspaper App

Our new easy-to-use e-Newspaper is a digital replica of the print edition. Scroll through the pages on your laptop, smartphone or tablet.

Already a subscriber?

author

Beth Luberecki

Nokomis-based freelance writer Beth Luberecki, a Business Observer contributor, writes about business, travel and lifestyle topics for a variety of Florida and national publications. Her work has appeared in publications and on websites including Washington Post’s Express, USA Today, Florida Trend, FamilyVacationist.com and SmarterTravel.com. Learn more about her at BethLuberecki.com.