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Tampa Bay the only NFL team losing followers as Swift boosts Chiefs

As the Tampa Bay Buccaneers fan base erodes, a study finds that the rest of the NFL sees growth, particularly in Kansas City, which saw a Taylor Swift-fueled bump.

By Louis Llovio
| 12:30 p.m. December 19, 2023
| 0 Free Articles Remaining!

Tampa Bay-Lakeland

While the Tampa Bay Buccaneers' fortunes may be rising in the standings, they aren’t on social media.

According to a new study by the sportsbook comparison website My Betting Sites Canada, the Buccaneers are the only team in the NFL to see the number of followers drop since the end of last season. The study found that the team’s followers fell 1.6% between the Super Bowl in February (1.47 million) and early December (1.44 million).

Every other team in the league gained followers during that same time period.

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Louis Llovio

Louis Llovio is the deputy managing editor at the Business Observer. Before going to work at the Observer, the longtime business writer worked at the Richmond Times-Dispatch, Maryland Daily Record and for the Baltimore Sun Media Group. He lives in Tampa.