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Hospital CEO keeps team focused on the big picture — even in crisis

Hospital CEO keeps team focused on the big picture — even in crisis


File. David Verinder has been President and CEO of Sarasota Memorial Health Care System since 2014.
File. David Verinder has been President and CEO of Sarasota Memorial Health Care System since 2014.
  • Leadership
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When you work in health care, you always need to be able to think on your feet. “You get presented with challenges that are somewhat unpredictable, and you have to be able to adapt and work with different problems,” says David Verinder, president and CEO of Sarasota Memorial Health Care System.

Those kinds of skills were tested more than ever before in 2020, when health care providers were faced with the pandemic. “No one here, or anywhere, had ever gone through anything like this, so we were learning and trying to adapt to what the needs of the community were,” says Verinder. “It was listening to lots of experts and our team members to make judgments as we went along.”

But throughout the challenging year, Verinder, 54, also kept Sarasota Memorial Health Care System moving forward with what the organization calls its “most significant expansion” in its 95-year history. That includes the building of a new hospital in Venice to serve the southern part of the county; the development of a comprehensive cancer institute to give oncology patients access to the latest treatments; technologies and clinical trials; and the planned construction of a state-of-the-art behavioral health pavilion at the Sarasota campus.

 


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